What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated over $28 million to the ASPCA and through Subaru Loves Pets has helped support the rescue, transport, adoption and well-being of over 230,000 animals across the country. 


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Since 2018, Subaru has partnered with TerraCycle.  Participating Subaru retailers collect hard-to-recycle trash that was headed to local landfills. We collect approximately 2 tons of this hard-to-recycle trash monthly, which will be converted to furnishings and other usable items and donated locally.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Since 2015 Subaru, in partnership with the American Association for the Advancement Science, donated over 277,600 award-winning science books.  In addition, through our partnerships with Staples and Adoptaclassroom.org we supported teachers and students with donations of S400,000 in gift cards and school supplies. 


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

In 2020, Subaru and its retailers made a donation to Feeding America to provide 50 million meals to help feed people in need during the COVID-19 crisis,* making meals available at 199 local food banks across the country.
*$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks. 


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Since 2016, Subaru and its retailers have partnered with the Leukemia & Lymphoma Society (LLS) to donate over 167,000 blankets and 21,500 arts & crafts kits and reached nearly 150,000 patients in more than 780 hospitals nationwide. 

 Subaru Love Promise Heart

Love Promise Stories from

Subaru and Stateline Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Forever Paws  –  Gail F

I knew about the Share the Love program because I was the proud owner of five Subaru cars. When I was informed as the President of Forever Paws Animal Shelter in Fall River, Massachusetts that Stateline Subaru of Somerset, Massachusetts had selected the shelter as their first local charity I was beyond excited. I was so thrilled, I called everyone affiliated with the shelter to share the fantastic news. I was even able to convince two people to purchase new Subaru cars from Stateline. Working with the sales staff for an adoption event was so much fun and they even did a collection for the animals at the showroom. They truly are animal supporters and care about helping the homeless animals.When I was told I could bring anyone I wanted to for the photo op to Stateline I did just that. I brought the two volunteers that bought their cars and fellow board members. When I was shown the fake check for $34,018.00 I was speechless!I could not believe what I was seeing! We are a nonprofit organization and that was the biggest check we had ever received. Immediately our treasurer shouted we can now get the generator we need for the building. We still have that check! One of our employees decided to purchase her new car there and has been very pleased with the service she received. I even decided that I needed to trade in my 2017 Legacy for a 2019. Now I can say I too have bought my Subaru from Stateline. I am so impressed with the management of Al Vieira, his sales staff, and thus far the maintenance department as well. I look to the future of working with Stateline Subaru.